Saturday, December 28, 2019

Definition and Examples of Division in Rhetoric

In classical rhetoric, division is the part of a speech in which an orator outlines the key points and overall structure of the speech. Also known in Latin as the divisio or partitio, and in English as the partition. The etymology originates from  the Latin, divide. Observations of the Term The partition is of two parts: the speaker can state the material on which there is agreement with the opponent and what remains in dispute, or can list the points to be proved. In the latter event it is important to be brief, complete, and concise. Cicero notes that there are additional rules for partition in philosophy that are not relevant here.(George Kennedy, Classical Rhetoric and Its Christian and Secular Tradition, 2nd ed. University of North Carolina Press, 1999)The Latin term divisio is related to partitio, but indicates that the main heads of the argument are prepared in view of the opposing position. The author of  Rhetorica ad Herrenium describes the divisio as having two parts. The first contains the points of agreement and disagreement between litigants arising out of the narrative. This is followed by a distribution, which is made up of two parts: the enumeration and the exposition. The enumeration involves telling how many points one will make. The exposition is th e giving of the points to be discussed. No more than three points are recommended. Cicero (Inv. 1.31) indicates that the partitio can take two forms: points of agreement and disagreement with a stated problem, or the matters which we intend to discuss are briefly set forth in a mechanical way. In theory, partitio heads should be explicit -- but in actual speeches this is the exception rather than the rule. Commonly the partitio is much less obvious (at least to modern readers).(Fredrick J. Long, Ancient Rhetoric and Pauls Apology. Cambridge University Press, 2004) An Example of Division/Partitio So you can see what the situation is; and now you must decide yourselves what is to be done. It seems to me best first to discuss the character of the war, then its scale, and finally the choice of a commander.(Cicero, De Imperio Cn. Pompei. Cicero: Political Speeches, trans. by D.H. Berry. Oxford University Press, 2006) Quintilian on Partitio [A]lthough partition is neither always necessary nor useful, it will, if judiciously employed, greatly add to the lucidity and grace of our speech. For it not only makes our arguments clearer by isolating the points from the crowd in which they would otherwise be lost and placing them before the eyes of the judge, but relieves his attention by assigning a definite limit to certain parts of our speech, just as our fatigue upon a journey is relieved by reading the distances on the milestones which we pass. For it is a pleasure to be able to measure how much of our task has been accomplished, and the knowledge of what remains to do stimulates us to fresh effort over the labour that still awaits us. For nothing need seem long, when it is definitely known how far it is to the end.(Quintilian, Institutes of Oratory, 95 AD, translated by H.E. Butler)

Friday, December 20, 2019

Chicano Movement - 1269 Words

More than a century of prejudice against one of the largest minority residing in the United States that continues today. To these days Hispanics are targets of discrimination and are not offer equal opportunities in jobs and education. The roots of discrimination go back to the end of the Mexican War when thousands of Mexicans became American citizens overnight. The sign of the Treaty of Guadalupe Hidalgo not only transfer land to the United States but also the people that live there before it became territory of the United States. These people began to suffer from discrimination in their owl land. Their sons and daughters did not have better luck because even thought they were born in the United States therefore they are American citizens†¦show more content†¦The Mexican Americans thought of themselves as Americans and they stressed their American citizenship in the basis of being treat equaly under the law that offered freedom and equality to all its citizens. Being Chican o represents the struggle of being a citizens of an Anglo society while being raised in the Hispanic culture. Chicanos are proudm of their heritage but they are also aware of their American culture. These American citizens had suffer from discrimination based on their Spanish surmane and because they keep their customs form their Hispanic culture. They have been denied equal acdces to education, jobs, healthcare and politcal representation. Discrimination against Mexican Americans has not been as overt as discrimination against African Americans.Howeve the fact that discrimination against Chicanos wasnt institutionalized did not meant that they still didnt suffer from deasecrimination regarding housing, jury selection, racial profiling which led to bad realtionships with the police and discrimination in the school system. Chicanos have been treaated as second class citizens in their own country. Their heritage was ignored in society, speacially at school, where they were denied to express their culture. States passed laws to prohibi the use of Spanish at schools. Students that suffer the most were those who did not speak English because they were punished physically, a practice that continue untilShow MoreRelatedSuccess Of The Chicano Movement1600 Words   |  7 PagesThe Chicano movement was a movement that inspired thousands of Mexicans and Mexican-Americans to boldly take a stand against discriminatory oppression. For years, the Chicano movement fought for Mexicans’ rights. However, the movement failed to recognize that its women were an oppressed group that also needed to be heard by the gringos and their system. The women were oppressed triply through race, class, and gender. Chicanas not only had to fight the American system that worked against colored minoritiesRead MoreThe Movement Of The Chicano Movement1412 Words   |  6 PagesThe Chicano movement that occurred in the 60’s and 70’s came out during the same time of the Civil Rights Movement. It was about fighting for social, political, and economic justice for Chicano people. The issues that were highlighted in the movement were; restoration of land grant rights, fair treatment of farm workers, educational access and dismantling racial discrimination for Chicano youth, and pushing for voting rights. Common historiographies of the Chicano civil rights movement in the 60Read MoreThe Chicano Movement During The 1960s 1261 Words   |  6 Pages Montejano describes the Chicano movement during the 1960s in San Antonio, Texas. Montejano wrote this book to inform readers of the events that happened within the Chicano community. San Antonio was mostly populated by Mexican-Americans in the 1960s, but was generally governed by Anglos. Anglos-Saxons did nothing to meet the needs of Mexican- Americans living in the West and South sides of San Antonio which were historically the lower income parts of town with the majority of people taking residenceRead MoreThe Chicano Movement By Frank Romero1024 Words   |  5 Pagesto society. The Chicano movement started in the 1960s; the public wanted to repair social injustice. The Chicano movement encompassed a broad section of issues; from restoration of lands, to farm workers’ rights, to enhance education, to voting and political rights. At this moment many individuals were trying different ways to express their views and one of those ways was art. In t he early years of the Chicano movement, Frank Romero established a reputation as one of the Chicano art heroes. ThroughRead MoreThe Chicano Movement : A Unique, Dramatic, And Multifaceted Social Struggle Of Affirmation1756 Words   |  8 Pagesthe Chicano community undertook a unique, dramatic, and multifaceted social struggle of affirmation. This historic phase became more and more varied and complex then previous struggles (Maciel, 2010). Mexican Americans took movement, defined and took pride in their own identity, asserted their civil rights, worked toward self-determination by improving their financial, social, and political circumstances. â€Å"Similar to other movements of this period promoting civil rights, the Chicano movement madeRead More The Chicano Movement: Struggles, Goals, and Accomplishments Essay examples1537 Words   |  7 PagesIn American history, civil rights movements have played a major role for many ethnics in the United States and have shape American society to what it is today. The impact of civil rights movements is tremendous and to an extent, they accomplish the objectives that the groups of people set out to achieve. The Mexican-American Civil Rights Movement, more commonly known as the Chicano Movement or El Movimiento, was one of the many movements in the United States that set out to obtain equality for Mexican-AmericansRead MoreMexican Civit Rights Movement 1940s Vs Chicano Movement 1960s592 Words   |  2 PagesOne of the many similarities about the Mexican American Civil Rights movements and the Chicano Movement in the 60s- 70s is that they fought for what they believed they had a right to have. Many in the 1940’s and in the 1960’s stepped up to show their loyalty to the United States by joining the military and sadly manly lost their lives during World War II and the Vietnam War. They were many Mexican Americans who were stationed in infantry and many dangerous areas during the war. They all fought withRead MoreOverview of the Chicano Movement691 Words   |  3 Pagesre-definition of the term Chicano came about during the 1960s due to the efforts of many young Mexican and Mexican-American students who infused a sense of social, artistic, political and educational pride in themselves and in their culture. These people were able to take this particular term and redefine it to their own liking as a symbol of pride and solidarity. To that end, th ere were many different impetuses that helped to spawn what has been called the Chicano movement. Initially, this movementsRead MoreChicano Movement Essay1250 Words   |  5 PagesAmerican citizens also continue to suffer from discrimination because of their background. After more than three generation of being born in America Chicanos decided to revolt. The Chicano movement bloomed in the 1960s when the generation was tired of the racial discrimination and decides to fight for their rights. They created organizations to help Chicanos, organize walkouts to protest against inadequate learning environment and they protested against unequal opportunists in jobs. The United StatesRead MoreThe Chicano Movement Of America1832 Words   |  8 Pagessuffer discrimination, poverty, and injustice. Tired of the injustice against Mexican immigrants and the discrimination they suffered, the Mexican-American started a movement, the Chicano movement. The Chicano movement occurs after being tired from suffering, for many years, margination, poverty and a broken â€Å"american dream†. The Chicanos besides succeeding in the creation of literary and visual arts that validated the ethnicity of the Mexican-American culture, they also achieved numerous legal and

Thursday, December 12, 2019

Readings in Integrated Marketing Communication

Question: Describe about the Readings in Integrated Marketing Communication. Answer: Introduction There has been considerable amount of changes in the business process in the modern world with the introduction of complex and intensive equipments within the organization. With the advent of globalization, there has been a lot of transformation in the business environment and rivalry among the organizations has also increased. Therefore, every organization to increase its market share and competitive edge, tries to implement unique methods to attract the customers. These new techniques are often not eco-friendly as the waste residue and the product itself might have an adverse effect over the environment. Environment plays a massive role in influencing the human activities and therefore, it is vital to maintain a sustainable environment to attain a healthy and prosperous lifestyle in the society. The human beings have therefore become concerned about the natural environment, which has motivated few businesses to redesign their goals and behavior to address the new concern of the society. Some of the organizations have introduced concepts like waste minimization, environmental management, eco-friendly products etc in every operational activity and thereby increasing their customer base. The most important area of operational activity where environmental issues have received a great deal of importance is marketing. The terms like Green Marketing and Environmental Marketing has evolved as an important marketing concept to aware the society about the firms concern about the environment (Nathan, Mathi, 2013). This study will therefore, focus on introducing the concept of green marketing and will discuss its importance. It will also evaluate the reason behind the adoption of the above said method and how the customers react to such a concept. The advertising strategy for green marketing will also be taken into consideration. Review and Analysis of the Literature By the word Green Marketing, most of the people think that it refers to only the advertising and awareness of products with eco-friendly characteristics. But in general, Green Marketing is a much broader aspect, which is applicable to consumer, industrial goods and services. Therefore, green marketing incorporates a vast range of operations like the transformation in packaging, product modification, redesigned advertising, eco-tourism etc. The concept of green marketing came into existence in the year late 1980s and the early 90s. The organizations then used to respond to the public interest by packaging their new products as environmentally friendly and claiming that the products are recyclable, biodegradable, energy efficient etc (Awan, Wamiq, 2016). The wave of green marketing became prominent in the form of books published known as Green Marketing. Around the year 2000, another wave for green marketing came into effect when the corporate social responsibility and the triple bottom line became prominent globally. Certain publications like in 2005 by the United Nations report and then a book by Al Gore in 2006 brought in several scientific environmental debates to the common public in an easier way to understand. Green Washing The advent of green marketing, there came in lots of drawbacks in the late 1980s when many organizations used this name to demand false awareness about their products and services. For example, a firm named BP Amoco advertised its product Plug in the Sun by installing solar panels in many gas stations, while they aggressively were lobbying for oil in the Arctic National Wildlife Refuge. The process of green marketing is a very aggressive marketing strategy if the organizations implement them properly. The consumers fell in a dilemma about which product is environment friendly and beneficial as there were no labeling standards. Therefore, the consumers paid extra amount for the misrepresented products. This process established the name green washing where the industries wrongfully represented themselves and their products as environmentally friendly. Thus, there was a rise in the green marketing with a large number of consumers willing to back their environmental awareness by paying extra amount, which can be dangerous for the future. The society becomes biased towards any green claims and thereby the companies destroy their brand image and their sales if the society finds out that their promotions are false. Thus the meaning of green washing is presenting a product as environment friendly when it is actually not (Polonsky, 2014). The environmentally preferable label shows how the raw materials are obtained, manufactured and distributed, reused, maintained, operated and disposed thereof. With the interference of the government, special labels have been introduced, which identifies the original environmentally friendly products and services. There are several eco-friendly groups who evaluate and certify the products that meet the standards from time to time. Green Marketing This process concentrates on the relationship between the attitude of the consumers and the environmental strategies with accordance to the firm using this marketing strategy. This marketing issue involves environmental use in the marketing effort. The main aim is that the consumers are given the information about the environmental effect of the products and the customers can make use of this data into account while deciding which product to buy. These aspects will motivate the industries to incline towards the production of the products, which advantageous in the environmental point of view. Green marketing has the same features as the traditional marketing technique. The process of green marketing includes the 4P marketing mix of price, place, product and promotion. It is of prime importance for the organizations to establish a relationship with everyone they interact with like the suppliers, intermediaries, society and the consumers. Therefore, many companies today have committed themselves for carrying out business functions with respect to the principles of environment. The advent of time has brought in new green behaviors. The new green behaviors have to be according to the increased environmental consciousness from the consumers, law makers, environmental groups etc. It also needs to comply with the national and international rules and regulations that have been established from time to time. The greater commitment of the government has also instigated for the implementation of this trend resulting in the use of economic permits like the taxes and omission of penal ties in order to encourage the organizations to consume fewer resources and dispose fewer pollutants. There are also legal results applicable to the companies if they do not pay attention to the laws issued by the government (Sharma, Iyer, 2012). The firms aim to increase competitive edge in the market by abiding by the demand trend of the consumers and thereby making changes of their development over time. The organizations need to focus on both the aspects of marketing, namely maintaining a healthy relationship with the stakeholders to regain loyalty and trust and also making environmental management as a strategic equipment to improve control and decrease the environmental impact and also creates business opportunities for the industries (Chan, He, Wang, 2012). The green marketing concept of the marketing management at the operating level can be performed using the marketing mix approach discussed below: Creation of green product design Distribution of green criteria Green product pricing Green publicity and sponsoring The operational program also includes the use of green designing of product. The paper realized that the management needs to be conscious that the green marketing starts with the eco-friendly design and that designing of the product will act as a link between the demand and supply. The use of green distribution is also included as the product distribution system can restrict the solutions of green design as it must guarantee the tangibility of the products in the market according to the eco-friendly nature. The concern about distribution also increases the environmental impact of the products and is thus regulated by the environmental compliance. The pricing of the green products is required because the differentiation in the of the green industries and the product can work effectively when the green products decrease the cost of the clients (Cherian, Jacob, 2012). The organizations functioning in the environment has their own values and on the basis of these values, they can introduce a vision of what it wants to do in the future. A unclear vision of an industry will not create a clear idea about the track to follow and will find strategic planning as an useful exercise. Adoption of Green Marketing There are various reasons due to which an organization should go for green marketing. They are as follows: Competitive edge and opportunities Government Pressure Corporate Social Responsibility Competitive Pressure Cost or Profit issues Corporate Social Responsibility There are a lot of firms who are starting to understand that they exist in a wider community and thus they need to take initiatives so that they can become environmentally responsible thus resulting in environmental factors being introduced in the corporate culture of the firm. Governmental Pressure The regulations framed by the government with relation to environmental marketing are created to protect the consumers through restrictions designed to control and monitor the level of poisonous wastage produced by the industries by implementing different licenses related to the environment thereby renovating the organizational behavior. In many cases, the government also asks the final consumers to more responsible by implementing taxes on the customers who behave in an irresponsible fashion. Competitive Pressure Competitive pressure is another crucial force in the environmental marketing area. The main concern of this factor is the industries desire to keep up their completive edge in the market. The organizations in many cases find that their rivals promoting their own environmental behaviors and try to duplicate this behavior. Therefore, it is of great importance that the organizations from time to time develop new eco-friendly strategies so that they always stay a step ahead of their competitors (Bhalerao, Deshmukh, 2015). Cost or Profit Issues The disposal of environmental harmful products like the contaminated wastage and spoilage are of great concern for the industries because it requires an expensive method and in some cases are very difficult. To minimize the wastage, the organizations develop more efficient manufacturing processes that decrease the requirement of certain raw materials thus reducing the double cost. In some other conditions, the companies try to fine the end-of-pipe solutions, rather than reducing the waste by finding markets where these waste materials can be used as raw materials thereby reducing the wastage ad spoilage (Adams, 2016). One firms waste becomes an input for another organization. Green Marketing Mix All the firms operating have their unique marketing mix policies. Some use the method of 4P and others use the method of 7Ps of marketing mix. As discussed earlier, green marketing uses the traditional marketing policy so it uses the 4Ps marketing mix. The problem associated for the firms is the implementation of the 4Ps in an effective manner (Goi, 2015). Product: The environmental aim and goal in planning products are to decrease the raw material consumption, increase the conservation of the scarce resources and decreasing pollution. Price: The most critical and crucial factor of green marketing mix is called pricing. The consumers will only be attracted to pay any additional and extra amount if they find any extra benefit out of the product. This extra benefit can increase the performance, design, function and visual appeal and taste of the product or service. All these factors needs to be considered by the green marketing strategy while charging an extra amount (Khan, 2014). Promotion: There are various types of green advertising. It consists of advertisements that show a relationship between product or service and the biological and physical environment. It includes those things that promote the environment friendly lifestyle by the limelight of a product and service. The promotion also includes the advertisements that reflect a corporate image of the environment responsibility. Place: The problem of choice of where and when to make a product visible and available has an important effect on the consumers as the consumers will not move out of their area to buy the eco-friendly product or service. Challenges of Green Marketing There exist many challenges, which the firms need to eradicate in order to make environment friendly products more demanding in the market. This is due to the fact that eco-friendly products need recyclable and renewable raw materials which are very expensive. They also require innovative technologies, which require a vast investment in the research and development of the organization. The water treatment technology to reduce the level of wastage and pollution is also very costly (Sheehan, Atkinson, 2012). The government and the firms needs to extend campaigns about the effectiveness of eco-friendly products as most of the consumers are not aware of the benefits and use of these products and services. The most critical challenge is the fact that the consumers are not willing to pay an extra amount for these products as they find cheaper products giving them the same level of satisfaction. Green Market Advertising The assessment of the impact of advertising on the society has been in study for a long time. Therefore, it can be said that advertisement acts as a teaching tool that has shaped the culture of the society. It is also a technique of fantasy that creates the desire for goods and services and highlights the pleasures of consumption. The meaning of green marketing and advertising varies and thus it can simply be defined as the advertising and marketing of the product through the use of eco-friendly bio-degradable and recyclable products. The recent evaluation of environment friendly advertisement is categorized into three segments, namely the environmental hero, the antihero and the anarchist. The realized anti hero is a customer who understands the pressures and tensions in the current society where something is pushing towards the consumerism and the other is commanding to be environmentally aware. The anti hero thus lives a comfortable life by moving out of the environment responsibility. The mindset is therefore is of an enemy of the environment movement. The initiative of green marketing can only survive if the consumers believe that it can create a transformation and their individual consumption will affect the society (Grimmer, Woolley, 2014). The other categories of eco-friendly consumers are the environmental hero and the anarchist, each of them following the environmentalist mindset and ideologies. The environmental hero believes that they can make a change through choices of strategic consumption like purchasing from environment friendly industries. The anarchist on the other hand really wants to a statement about the matter of environmentalism and thus wants to implement this part to help the environment. Therefore, it can be said that the advertising and promotional strategies should be such that it needs to impact all the three categories of consumers. The promotions should induce the consumers to understand the need to use these products and it is necessary to save our environment for the present and the future generations. The promotional and the advertising campaigns also needs to point out the essential eco-friendly features of the product or service and therefore it can be helpful for the consumers to understand its benefits and thus they get motivated to purchase them (Boztepe, 2016). Consumers Response to Advertising This section of the study helps to find out the responsiveness of the advertisements to the consumers. The reaction of the consumers is crucial to find out the effectiveness of the advertisements, which acts a platform for understanding the effect of green advertising. The modern society that constantly consumes the advertisements from the media has different impact on the consumers in different ways. The response of the consumers can either be influenced by the individual preferences and motives or by collective motives. These motives thus, shape the insight of the consumers through advertising. The response of the consumers towards an advertisement will directly influence either negatively or positively towards the perception of the brand and product purchase. The consumers will have a positive attitude towards the behavior of the advertising if they find that such a product will have a positive outcome (Ankit Mayur, 2013). Therefore, the advertisements created should be with the theory in mind not only to change the behaviors themselves and also the beliefs that will change the behavior and drive an effective purchase. Conclusion and Research Objective Conclusion This study is undertaken to evaluate the meaning of green marketing and the combination of 4Ps of green marketing combining its challenges. The study also determines the effect of advertisements and the responsiveness of the consumers towards these advertisements. The study primarily looks into the matter of green marketing and why is it necessary in the modern world. It also helps to evaluate the origin of green marketing and the reason why green marketing has gained so much importance globally. Green marketing also tries to identify how the implementation of these strategies will be useful to the society as a whole. The wrongdoings of the firms by misrepresenting their products as eco-friendly are also discussed. The current advertisement motive is to appeal the personal values and providing consumer empowerment and therefore, it is the right time to implement the eco-friendly awareness into the marketing mix thereby, solving the problems the world faces. The process of green marketing can thus produce highly effective results if it is used properly and with integrity. Research Objective The objective of the study is to analyze the response of the consumers and encourage them to purchase eco-friendly products. The study also reveals the effect of advertisement and the effect of a proper promotional campaign and advertisement in generating awareness in the minds of the consumers. It is therefore, found out that the green marketing is still in its early stage and thus requires a lot of research over the environment friendly marketing by eliminating green washing and other challenges faced by green marketing. A proper exploration over the areas that need improvement will lead to an optimal use of the full potentials of green marketing and advertising. . Reference List Adams, M. E. (2016).Beyond the Glass: Examining Wine Tasting Room Profitability Using the 4Ps of the Marketing Mix(Doctoral dissertation, Virginia Tech). Ankit, G., Mayur, R. (2013). Green marketing: Impact of green advertising on consumer purchase intention.Advances in Management,6(9), 14. Awan, A. G., Wamiq, S. (2016). RELATIONSHIP BETWEEN ENVIRONMENTAL AWARENESS AND GREEN MARKETING.Cell,313, 6015051. Bhalerao, V. R., Deshmukh, A. (2015). Green Marketing: Greening the 4 Ps of Marketing.International Journal of Knowledge and Research in Management and E-Commerce,5(2), 5-8. Boztepe, A. (2016). Green marketing and its impact on consumer buying behavior.European Journal of Economic and Political Studies,5(1), 5-21. Boztepe, A. (2016). Green marketing and its impact on consumer buying behavior.European Journal of Economic and Political Studies,5(1), 5-21. Chan, H. K., He, H., Wang, W. Y. (2012). Green marketing and its impact on supply chain management in industrial markets.Industrial Marketing Management,41(4), 557-562. Cherian, J., Jacob, J. (2012). Green marketing: A study of consumers' attitude towards environment friendly products.Asian Social Science,8(12), 117. Devi Juwaheer, T., Pudaruth, S., Monique Emmanuelle Noyaux, M. (2012). Analysing the impact of green marketing strategies on consumer purchasing patterns in Mauritius.World Journal of Entrepreneurship, Management and Sustainable Development,8(1), 36-59. Festa, G., Cuomo, M. T., Metallo, G., Festa, A. (2016). The (r) evolution of wine marketing mix: From the 4Ps to the 4Es.Journal of Business Research,69(5), 1550-1555. Fitzgerald, J., Neal Cavanaugh, R. B., Borden, N. (2014). CPR for the 4Ps Breathing New Life into the Marketing Mix. InInternational Academy of Business and Economics Conference. Goi, C. L. (2015). Marketing Mix: A review of'P'.The Journal of Internet Banking and Commerce,2005. Grimmer, M., Woolley, M. (2014). Green marketing messages and consumers' purchase intentions: Promoting personal versus environmental benefits.Journal of Marketing Communications,20(4), 231-250. Kearney, M. (2014). The new rules of green marketing: strategies, tools, and inspiration for sustainable branding.Journal of Marketing Management,30(13-14), 1520-1521. Khan, M. T. (2014). The concept of'marketing mix'and its elements (a conceptual review paper).International Journal of Information, Business and Management,6(2), 95. Ko, E., Hwang, Y. K., Kim, E. Y. (2013). Green marketing'functions in building corporate image in the retail setting.Journal of Business Research,66(10), 1709-1715. Ku, H. H., Kuo, C. C., Wu, C. L., Wu, C. Y. (2012). Communicating green marketing appeals effectively: The role of consumers' motivational orientation to promotion versus prevention.Journal of Advertising,41(4), 41-50. Musgrove, C. C. F., Choi, P., Cox, K. C. (2016). Consumer Perceptions of Green Marketing Claims: An Examination of the Relationships with Type of Claim and Credibility. InCelebrating Americas Pastimes: Baseball, Hot Dogs, Apple Pie and Marketing?(pp. 971-976). Springer International Publishing. Nathan, C. S., Mathi, K. (2013). A study on preference of natural personal and home care products by consumers for green marketing opputunity in trichy market.South Asian Journal of Marketing Management Research,3(2), 31-56. Polonsky, M. J. (2014). Green marketing.Wiley Encyclopedia of Management. Salam, A., Inam, S. G., Awan, W. A. (2015). The Impact of Marketing Mix (5 Ps) Elements on Sales of UPS: A Case of Karachi Market-Buyer's Perspective.Journal of Business Strategies,9(1), 51. Sharma, A., Iyer, G. R. (2012). Resource-constrained product development: Implications for green marketing and green supply chains.Industrial Marketing Management,41(4), 599-608. Sheehan, K., Atkinson, L. (2012). Special issue on green advertising: Revisiting green advertising and the reluctant consumer.Journal of Advertising,41(4), 5-7. Smith, K. T., Brower, T. R. (2012). Longitudinal study of green marketing strategies that influence Millennials.Journal of Strategic Marketing,20(6), 535-551. Tapp, A., Spotswood, F. (2013). From the 4Ps to COM-SM: Reconfiguring the social marketing mix.Journal of Social Marketing,3(3), 206-222.

Wednesday, December 4, 2019

Analyse the comedy in Act 3 Scene 4 of Twelfth Night Essay Example For Students

Analyse the comedy in Act 3 Scene 4 of Twelfth Night Essay Shakespeares romantic comedy Twelfth Night involves deception, trickery and love, typical themes in Elizabethan drama. This theme of romance intertwined with comedy is suggested by the title which implies that a play set in the Christmas season is going to be full of love, happiness and celebration. The literary tradition of an Elizabethan comedy would involve many techniques to make the audience laugh, such as a convoluted plot, mistaken identity, disguise, comic characters and verbal humour. Twelfth Night is no exception to this. Its main theme is love but the path to true love is not simple for any of the characters and involves certain love triangles, where Orsino thinks he loves Olivia, who loves Cesario (Viola), who is in love with Orsino. Added to all this is the complication of Sir Andrew Aguecheek being spurred on by Sir Toby to woo Olivia and Malvolio having a trick played on him which makes him believe that his mistress, Olivia loves him. Many of these plots and sub-plots come to a head in Act3 Scene 4 in a very comic manner. Malvolio provides much of the visual humour in this scene. Olivia sends for him on a serious matter, saying: Wheres Malvolio? He is sad and civil, And suits well for a servant with my fortunes: The audience would be full of anticipation at this point as Malvolio has been told in a letter supposedly sent to him by Olivia to smile a lot more, something which is totally against his usual character. When he walks on stage he is wearing yellow cross-gartered stockings which he thinks he has been commended to wear. This would make the audience laugh as it is so different to the Puritans clothes that he was wearing earlier in the play. It was also mentioned earlier that Olivia despises the colour yellow so her reaction to seeing her steward dressed so comically would add to the humour of the scene. Malvolio starts to quote from the letter he received from Maria. He never once suspects that it is not real and truly believes that Olivia could love him, which is where much of the comedy derives from, as he is so confident that Olivia understands what he is talking about when he quotes from the letter. His pride and arrogance that he is worthy to marry Olivia is extremely funny. It is also the dramatic irony that makes it humourous, as the audience and most of the characters realise where he is quoting from whereas Olivia doesnt understand what he is talking about and believes it to be midsummer madness. It is very entertaining to see Malvolio act in such a way, smiling insanely, as it is a complete contrast between his earlier self, very pompous and arrogant. However, he as he has been told in the letter, he speaks rudely to the other characters and believes himself to be not of (their) element, which is funny because actually he is no more important than any of the other servants. It is also the frustration that he shows when people arent taking him seriously that makes the audience laugh. It is funny when Malvolio makes his grand exit, as he is acting an extremely bossy and arrogant manner but looks ridiculous so the contrast is comical. In fact, this whole scene is a contrast to the main theme of love and romance. Another example of visual comedy in Act 3 Scene 4 would come from the duel between Sir Andrew Aguecheek and Viola (as Cesario). Sir Andrew is essentially a figure of fun throughout the play, being described as a foolish knight by Sir Toby and having hair which hangs like flax on a distaff which would make him look really odd. He has written a challenge to Viola because he thinks he is a rival for Olivias affection, but when Sir Toby reads it out, it is totally nonsensical. Fabian says of it: Visit to Miss Havesham's EssayYet another form of comedy comes from the characters. Sir Toby spends the whole scene manipulating the actions, firstly of Malvolio because of the letter he dropped in his way and the fact that he is given the task of looking after him, and then, more directly, of Sir Andrew. He is a bit like a puppet master who has Sir Andrew and, although not for such a long period, Viola dancing to his tune. When Olivia becomes worried by Malvolio who is acting totally out of character, she asks Sir Toby to take great care and look after him: Wheres my cousin Toby? Let some of my people have a special care of him; I would not have him miscarry for the half of my dowry. Sir Toby willingly plays along with pretending to be concerned about Malvolio when he knows all along what has caused his strange behaviour. He, together with Maria and Fabian, approach Malvolio and try to talk to him: .. .peace, we must deal gently with him. How do you, Malvolio? What, man, defy the devil! The audience would find this very funny, especially considering Malvolios lack of appeal as a character. Later on, Toby calls him a bawcock, which would be an insult as this was a term of endearment spoken to a child. Malvolio would have been insulted by this, adding to the audiences amusement. Tobys plans for Malvolio, to put him in a darkened room and bind him up, would have met with general amusement as well. Sir Toby manipulates the whole scene with Sir Andrew and Viola for his own entertainment. Again, as he is a character that the audience would find appealing because he is lively and, on many occasions, drunk and funny, the audience would find the whole business of the duel hilarious. The physical comedy of a man acting drunk was usually very funny to an Elizabethan audience, as it still is now. However, aside from this comedy, there is a more serious element to the plot. At the end of the scene, there is still comedy, but a hint of seriousness. If this were a tragedy, then things may well have turned out differently but as it is a comedy, we know that everything will be all right in the end. There is a hint of how these problems will be resolved in this Scene. For example, when Antonio asks Cesario for his purse, thinking that he is Sebastian, he is taken aback when he claims to not have it. When Antonio is then arrested, we are reminded that things could actually go down hill. However, Viola realises that her brother may be alive so we know eventually Sebastian will have to be mistaken for Cesario to resolve the confusion. Even though the trick on Malvolio was very funny at the time, it could have led to him becoming mad and being left in the dark room forever. The audience can even begin to feel sorry for Malvolio as the joke may have gone too far. Some people have even said that the situation with Malvolio is not completely resolved, as on his final exit he says that he will have his revenge. Ill be revengd on the whole pack of you! In spite of this, it can be said that Shakespeare never meant for the audience to feel sorry for Malvolio, and that he deserved to get his comeuppance, so there is no need for him to have a happy ending. Still, the other characters were never unpleasant, so deserved to have happy endings. As the title suggests, we know that in the celebration of Twelfth Night, all will be resolved.

Thursday, November 28, 2019

Mrs. Dalloway by Virginia Woolf Essay Example

Mrs. Dalloway by Virginia Woolf Essay In Mrs. Dalloway, the character of Clarissa Dalloway, is a downer at times.The novel is captivating, and often uplifting to me asa reader. In the novel, Clarissa Dalloway constantly struggles with balancing her inner self with the external world (life). Clarissa shows a struggle with finding ways to communicate, and yearning for the privacy she, so desperately wants. Constantly doubting her decisions that have shaped her life, Clarissa constantly wishes that she could live life again. While walking through the streets of London, on Clarissa’s journey to buy flowers at a flower shop, Clarissa’s starts to have the anxiety of everyday life.This is the beginning of Clarissa’s regrets, her doubts and the reasoning for her wishing she could live life again. We may be fooled at first when Clarissa Dalloway, comes off early on in the novel,from the opening line, that she is an independent, and strong women. â€Å"Mrs. Dalloway said she would buy the flowers herself† (Mrs. Dalloway, Pg. 3).Clarissa Dalloway, used her glamorous parties, being the perfect hostess and dressing up as a way to hide her true self. She was an insecure woman on the inside, who doubted herself and everyone surrounding her. Women in today’s society, the post-modern time such as myself have felt the same deep emotions as the character of Clarissa, walking down the streets in London reflecting on her past and doubting her decisions in life. We will write a custom essay sample on Mrs. Dalloway by Virginia Woolf specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Mrs. Dalloway by Virginia Woolf specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Mrs. Dalloway by Virginia Woolf specifically for you FOR ONLY $16.38 $13.9/page Hire Writer The enjoyment and many examples of Clarissa’s love for the flowers and breathing in the sweet smell of them, the jangling noise of cars and street vendors, and the air blowing over her skin, while walking through the beautiful streets of London, are uplifting and brings back memories of events in her life. Clarissa longs to be young again, and it’s obvious as she goes back and fourth recalling memories of her youth and her love for two men, Peter, and Richard.Clarissa fears what every woman in today’s socie

Sunday, November 24, 2019

North Korea Politics

North Korea Politics North Korea’s nuclear program started in about 1962. During this time, North Korea (Officially known as the Democratic People’s Republic of Korea, DPRK) â€Å"committed itself to what it called ‘all-fortressization,’ which was the beginning of hyper militarized North Korea of today† (Pike, para. 4).Advertising We will write a custom essay sample on North Korea Politics specifically for you for only $16.05 $11/page Learn More The government established an atomic energy research plant, which the specialists who had studied in the Soviet Union used to train students. Due to the abundance of uranium in North Korea, the country succeeded in its nuclear programs but faced oppositions from other countries (Pak, 133). In 1991, North Korea and South Korea made an agreement to keep the peninsula free of all sorts of nuclear weapons (Graham and LaVera, 1269). This is what they called the Basic Agreement. In this agreement, the two coun tries committed to reconciliation, nonaggression, exchange and cooperation between them (Betz, 10). The two countries then formed four joint commissions to workout the specifics for implementation of the basic agreement. However, North Korea went against this agreement, carried out secret nuclear programs, and denied South Korea access to the country for inspection. In 1993, North Korea pulled out of the nuclear non-proliferation treaty, an issue that led to its first crisis (Niksch, 18; â€Å"Timeline,† para. 3). Despite sanctions from western counties and the UN, Korea went ahead and produced its nuclear weapons by 1994. During this period of the basic agreement, North Korea had poor relations with other countries but had some relations with China, the Soviet Union and was struggling to form diplomatic ties with South Korea. In 2002, North Korea faced its second crisis. This county engaged in a gun battle with South Korea in June that killed four of South Korea’s sai lors. Japan stopped its food aid an issue that made the UN WHO to cut its food supplies to North Korea. Korea admitted that it was secretly carrying out nuclear processes and promised to stop if the US signed a non-aggression treaty and it also engaged in ambassadorial overtures. Consequently, it restarted talks with some other countries. Some of these included Japan, the U.S. and South Korea.Advertising Looking for essay on political culture? Let's see if we can help you! Get your first paper with 15% OFF Learn More North Korea conducted its first nuclear test in October 2006 (Kristensen, para.1). This underground explosion test registered a 4.2 magnitude tremor. Prior to the test, North Korea had announced that it was ready to do the test. They also notified China of the test twenty minutes before they carried it out. According to Lankov, the test â€Å"was aimed at impressing the outside world in order to manipulate it and get what the North Korean leader s wanted to get† (para. 1). During this time, North Korea had poor diplomatic relations with many countries and this test helped it revive its relations. Thereafter, the United States decided to make important special considerations. As a result, assistance to North Korea was started again. North Korea has a poor history of international relations especially with the western countries. However, the country held a good relationship with the Soviet Union during the early years of its establishment. North Korea’s relation with South Korea and the US was poor but it improved in 1991 when South Korea became a member of UN and strained North Korea’s relation with the Soviet Union. The signing of the nuclear anti-proliferation agreement between these two counties improved their relationship in 1991. Currently, North Korea has belter international relations with other countries and it is a member of the UN, FAO, UNDP, WHO and many others. North Korea is very cautious in establishing diplomatic ties with other countries. The country began participating in ASEAN Regional Forum in July 2000 and established diplomatic ties with other countries like Italy, Philippines, Australia, U.K., Germany and others. In conclusion, North Korea has a history characterized by wars and international crisis (Hagstrom and Soderberg, 2; Bajoria, para. 1). The country decided to engage in nuclear weapon developments in order to protect itself against its powerful neighbors and to assure it of military self-sufficiency (Cronin and Art, 157). The founders of this project were determined to counter the power of the United States against them and prevent any military takeovers from other countries.Advertising We will write a custom essay sample on North Korea Politics specifically for you for only $16.05 $11/page Learn More Bajoria, Jayshree. â€Å"The Six-Party Talks on North Koreas Nuclear Program.† CFR. Council on Foreign Relations, 2009. Web. Betz, Frederick. Executive strategy: strategic management and information technology.  New York: J. Wiley, 2001. Print. Cronin, Patrick M., and Art, Robert J. United States and coercive diplomacy.  Washington: United States Inst. of Peace Press, 2003. Print. Graham, Thomas, and LaVera, Damien. Cornerstones of security: arms control treaties  in the nuclear era. Seattle: Univ. of Washington Press, 2003. Print. Hagstrom, Linus, and Soderberg, Marie. North Korea policy: Japan and the great  powers. New York: Routledge. Print. Kristensen, Hans M. â€Å"Nuclear Weapons Program.† FAS. Federation of American Scientists, 2006. Web. Niksch, Larry A. â€Å"North Korea’s Nuclear Weapons Program.† Congressional Research  Service. Foreign Affairs, Defense, and Trade Division, 2006. Web.Advertising Looking for essay on political culture? Let's see if we can help you! Get your first paper with 15% OFF Learn More Pak, Chi Y. Korea and the United Nations. The Hague: Kluwer Law International, 2000. Print. Pike, John. â€Å"Nuclear weapons program.† Global Security.org. Global Security, 2005. Web. Quinones, Kenneth C., and Tragert, Joseph. The complete idiots guide to  understanding North Korea. Indianapolis, IN: Alpha, 2003. Print. â€Å"Timeline.† Asia Pacific. The New York Times, 2006. Web. Lancov, Andrei. North Korea conducted nuclear test in 2006. The Korea Times. 2010. Web.

Thursday, November 21, 2019

Auditing Essay Example | Topics and Well Written Essays - 1250 words - 1

Auditing - Essay Example 1 Fixing up the date of the audit report is the other important aspect. The date should not be earlier than the probable last date of collecting all the audit evidences to support the auditor’s opinion or the last day of the field work. AU 530 has mentioned the appropriate date while delivering additional copies of the previous report as demanded by CPA. 2 Here subsequent events refer to the events that have occurred between the balance sheet date and that of the audit report. The process to identify the events that may require changes or disclosures in the financial statement can be presented accordingly. To ensure that the subsequent events have been recognized, the auditor needs to review all the processes that have been established by the management. Careful checking of the minutes of the meeting is also required. The meeting that has been held after the balance sheet date among the shareholders, board of directors and auditors is regarded here. Diminutive observation of the interim financial statement is also required. The other way of determining the subsequent events is to make inquiry of the lawyers who are concerned with litigation and claim. Even management can also be inquired to find out the events occurred after the balance sheet date. The auditor needs to be conscious regarding certain factors; namely development of any risk factor or contingencies, unusual accounting adjustments and the status of the items those are accounted on the basis of the inconclusive data. 3 Even the departments or the components of an entity that have been audited by any another auditor, should also be audited by the principal auditor. The auditor needs to observe the events those have materiality influences on the financial statements to check whether it has been accounted properly in the financial statement. 4 The responsibility of the auditor is to evaluate the appropriateness of the process of using going

Wednesday, November 20, 2019

Film comparison Essay Example | Topics and Well Written Essays - 1000 words

Film comparison - Essay Example One particularly important factor to note, with regards to the differences exhibited in style between Hollywood blockbusters and â€Å"new wave† films of the 1960s and beyond, is the freedom of expression and experimentation that is oftentimes exhibited within such â€Å"new wave† films. As Hollywood is creating films on a profit basis and positioning and/or advertising them according to the belief of the analysts that the film is a money maker, the overall ability of the actors, directors, writers, and producers to exhibit the same level of experimentalism and free expressionism that films such as Jean-Luc Godard’s Breathless is severely limited if not non-existent. To a great degree, this helps to explain the fact that even the more thrilling and action packed movies that Hollywood churns out for consumption by both the international and domestic market rely on an a heavily formulaic approach that gives many viewers the distinct impression that they may have wa tched the film - or one highly similar to it before. This is a decided drawback to the way that Hollywood blockbusters are made in that expression and experimentation are discouraged in lieu of whatever factors might most broadly appeal to a diverse international audience with different levels of film knowledge, experience, expectations, and likes. In this way, films such as Mel Gibson’s Braveheart have to appeal to the lowest common denominator among these groups without affording the luxury to employ stylistic expression and experimentation throughout the medium. For instance, Jean-Luc Godard experimented heavily with the technique of the â€Å"jump shot† in Breathless in order to convey an unrealistic and decidedly cinematic feel to some of the shots exhibited within the movie. This decision enraged many as it worked to draw the viewer’s attention to the fact that the work was edited and took away from the overall illusion that cinema often had of creating th at alternate reality that film-goers so deeply craved. What is especially fascinating is that although Jean-Luc Godard employed these jump shots to great effect within Breathless, he juxtaposed this with heavy reliance upon another technique that was experimental, somewhat unappreciated at the time, and definitely a harbinger of change that many future films would employ. A secondary feature that Jean-Luc Godard’s Breathless employs that was considered highly avant-garde at the time was the use of handheld cameras to film many of the sequences. This allowed for many of the scenes to have a true-life, gritty, and raw feel that was otherwise uncustomary for the movies of the time. Although Jean-Luc Godard did not pioneer this approach, he successfully employed it in such a way that he re-introduced the technique to such great effect that it was later picked up and re-introduced to a number of subsequent highly profitable films. On a side, note, it is possible to say that Hollyw ood might not employ this technique to the extent it does today in such films as the Bourne Identity if it were not for such a bold introduction and use of such an innovative tactic by Jean-Luc Godard during the 1960s. It is important to note that

Monday, November 18, 2019

Hewlett-Packard Research Paper Example | Topics and Well Written Essays - 500 words

Hewlett-Packard - Research Paper Example The company intends to follow an evolutionary trend for growth under the guidance of Apotheker, primarily focusing on the digital entertainment technology, portability and the expected increase in mobile computing. The new CEO has stressed upon the increasing awareness within the company about sustainability of operations and compliance of its products with the current stress on keeping the earth green and pollution free. The company intends and has already taken steps to develop product lines in coherence with these objectives. Apotheker intends to stabilize and retain the reputation of HP as the world’s largest technology company after the recent setbacks when the Directors’ had to sack the previous CEO Mark Hurd on disciplinary grounds and a downward slump in HP’s performance in the First Quarter of the year 2011 (Worthen & Sherr, 2011). Apotheker intends to promote ‘cloud computing’ from its own resources as well as in collaboration with other ma jor players’ in the field.

Friday, November 15, 2019

Helping Children Through Ronald Mcdonald House Charities English Literature Essay

Helping Children Through Ronald Mcdonald House Charities English Literature Essay As members of society we often take for granted the opportunities that are placed before us each and every day. Since we all appear the same, act accordingly, and appear normal we are treated and accepted as equal individuals(I would not use the word appear twice, it becomes clichà © in that sentence). However, individuals who are diagnosed with a disease or undergoing forms of treatment are judgmentally perceived(That is an over generalization). Individuals who appear different, are among the fastest growing rates for childhood illnesses and deaths(Rewrite sentence for clarity). Through nonprofit organizations, such as, Ronald McDonald House Charities, selfless individuals whom desire to seek and serve the less fortunate are given the opportunity to provide an atmosphere of normalcy for its patients and guests who are dealing with an illness or disability. The combined efforts of countless individuals have changed the lives of children all across the world. Statistics published in numerous medical journals have revealed the devastating impact in regards to childhood illnesses. Across the nation, cancer has been confirmed the number one cause for a disease related death among children (Rodgers 69). In 2007, approximately 10,400 children under the age of fifteen were diagnosed with cancer (National Cancer Institute) These are children that will never even see their own high school graduation. Oncologists have taken previous estimates to calculate the approximate number of children in 2009 that will be diagnosed cancer,theoretically speaking that number will be approximately 3,500 children(You formed this sentence describing a simple projection, in a very convoluted way). Assuming that these projected numbers will continue unchanged for years to come, less and less children will able to experience what most assume to be an ordinary future. Young people should live knowing that they have their whole lives ahead of them, but rather, a child diagnosed with cancer must cope with the agony and apprehension of death that the disease proposes, if effect sabotaging lifes course of action. In addition to cancer related diseases that are overpowering children in society, Cerebral Palsy also plays a significant role. Cerebral Palsy takes shape in nearly 10,000 babies per year in the United States. This ratio can seem minimal, considering how many children are in the United States, however this can come to represent that every two in three children per 1,000 will develop the disease(two in three per 1000 huh? That makes no sense, need to fix). Children that live healthy lives are costly, considering that they require endless essentials such as, food, clothing, and school supplies, and other miscellaneous items. Imagining the expenditure for a child with a disability and to accommodate their needs is almost unreal. Accommodating for a child with Cerebral Palsy can lead to a lifetime cost of near million dollars. In these harsh economical times, parents can be hindered from providing their children the nessecities of a decent life. Parents and children alike need an enviro nment where they can live happily, and healthily. Camp Ronald McDonald at Eagle Lake can reduce the costs associated with a disability, and provide one life changing week for a child. With a payment of two hundred dollars per child, one can participate in five program areas consisting of: arts and crafts, outdoor education, sports, waterfront, and drama which enable campers to do things that may not be possible to accomplish on an everyday basis (Flaig, Vicky 1). In addition to the recreational activities, meals and housing (cabins) are also included. Camp Ronald McDonald at Eagle Lake also provides assiduousness(Try to find alternate word) and compassion for many other disabilities. Among the eight weeks that the camp is staffed it serves different age groups and a variety of disabilities. During four of the eight weeks the camp provides for individuals with Downs syndrome. The camp is not specific toward any particular age groups because there are such a wide range of individuals with disabilities. If one was to predict that Downs syndrome were to occur in one of eight hundred births then the break down would thus yield: 340,000 per year, 28,333 per month, 6,538 per week, 931 per day, and 38 per hour that would be impacted with Cerebral Palsy (Rynders 88). Children that are faced with this particular disorder also endeavor a higher risk of inhabiting additional illnesses, some of which include: heart disease, gastrointestinal conditions, respiratory disorders, eye problems, endocrine disorders, and neurological problems (Rynders 63-70). With such large estimates, it is essential that places like Camp Ronald McDonald provide a positive atmosphere for less fortunate individuals. Disorders and diseases are not so uncommon but because of their familiarity to some they have led to the creation of innovative environments.(Im not sure that fits in the paragraphà ¢Ã¢â€š ¬Ã‚ ¦) Visionary creations no matter the size are greatly appreciated. A wise man once said, Be the change you wish to see in the world. Ghandi had a vision to inspire the world to achieve greatness through making changes that would mean something powerful to themselves. People that are continuously making changes in the world and impacting the lives of the people all around them are charities. One story in particular tells of a father who was an advent runner whose daughter was diagnosed with cancer. Unfortunately his daughter was taken by the disease while she and her family were staying in the Ronald McDonald House. Her father ran over two thousand miles, from Main to Florida, to help raise money for the Ronald McDonald House (Ronald McDonald House Charities). Although, his daughter eventually lost the battle with cancer, he was greatly impacted by the fact that the Ronald McDonald House would essentially give him a home to live in and be near his daughter during her last days. People have described the Ronald McDonald House as A home away from home. The Ronald McDonald House does not require a payment but asks for a five dollar donation a day. A person who stays at the house receives a room, meals, activities, and laundry services for as long as they may need to stay at the house. Tommy is not the only individual who has been impacted by the charity. Other individuals such as Joseph Krupski have had remarkable experiences at the camp too. Joseph was diagnosed with a rare form of leukemia which required him to have multiple bone marrow transplants. As a young boy, Joseph was terrified by the road that was ahead of him. Jerry an on site the golden labradoodle (Labrador and poodle mix) that was stationed at the house where Joseph stayed. Jerrys wagging tail and congenial facial expressions always seemed to calm Joseph and uplift his spirits before undergoing both of his bone marrow transplants. Joseph and his family like to think that it was Jerrys presence t hat led him to be fully recovered today (Ronald McDonald House Charities). These are not the only stories that are being told about the impact that Ronald McDonald House Charities has had on people and their families, but these are stories that will become legacies because they will never be forgotten. They will continue to be an inspiration for those seeking help for their children struggling with illnesses. One charity can change the world, and can help others to become inspired to also make a difference. Ronald McDonald House was inspired by a milkshake and a girl named Kim who was undergoing treatments for leukemia. The first house was opened in 1974 in Philadelphia, thanks to Dr. Audrey Evans and Philadelphia Eagles player Fred Hill (Kims Father). The Eagles general manager Jim Murray and the McDonalds regional manager, Ed Rensi had a helping hand in making this home become a living reality (Ronald McDonald House Charities). Through profits from the McDonalds milkshakes, the house was opened so that Kims father Fred hill could have a comforting place to stay while his daughter was receiving treatment for Leukemia at a nearby childrens hospital. The house became a rapid expansion for other families to stay while their children were receiving treatment for various conditions. Throughout the years, one persons vision has become a home to many individuals in their time of need. Once a charity uprooted it often sparks ideas for new services and other accommodations. Among some of these new adaptations created by Ronald McDonald House Charities, is something this is one of the two in the entire world, Camp Ronald McDonald [at Eagle Lake](sentence makes little coherent sense). Throughout the course of eight weeks children and adults with developmental disabilities, that have been sexually abused, have Muscular Dystrophy, are deaf, have Downs syndrome, or Autism, and Cerebral Palsy are served (Camp Ronald McDonald at Eagle Lake). Disabilities are not limited, so camps need to be accessible for a wide range of disabilities to help give everyone an equal chance to attend. Camp Ronald McDonald at Eagle Lake has a vision to, Provide confidence-building experiences and programs that are designed to support each campers individuality through the challenges of outdoor group living and teamwork in a supportive environment (Camp Ronald McDonald at Eagle Lake and Ronald McDonald House Charities). Within this vision there is a mission to break down any barriers that are present, experience activities that any normal individual would get to be involved with, and have a week of no worries at all. A contributing factor for providing an environment specific to particular individuals is understanding their needs and characteristics. According to Careers in Child Care by Mary Kruhm, One must be willing to treat all children equally. All children have needs. All children have strengths. The strengths and needs of some children are more easily seen than those of others. A child care workers job is to build on each childs strengths while helping him or her with their needs. Camp Ronald McDonald at Eagle Lake understands that the needs and strengths of a disabled person are different than those of a high functioning individual, but should not be displayed like they are different. Therefore, camp allows the participants to do and accomplish anything that an able person would be able to do at camp. This is a unique place in which children begin to say I can, while enjoying all the elements that Mother Nature has to offer (Ronald McDonald House Charities of Northern California). In addi tion EDGE(which is?) parents described in Rynders(which is?) piece explain that children with Downs syndrome Have a sustainable capacity for increasing active participation if we can facilitate it somehow. Camp Ronald McDonald makes it possible for an increase in activity to be accomplished by providing an environment that can promote an active lifestyle. Camp Ronald McDonald makes a difference in the lives of every individual that undergoes the program because they give them what they destine for, a life of normalcy. Although Ronald McDonald House Charities does provide for many individuals, there are many other organizations that promotes for the stead fast effort to aid children with aliments. A group promoting a compliant place for children with cancer is the Wall Gang Camp located in Connecticut. The camp is not limited to only children with cancer but also those with other blood diseases. The camp was named for the gang that was made famous in the 1969 film, Butch Cassidy and the Sundance Kid, featured with Paul Neman and Robert Redford. The camp was founded through use of profits from the sales of products derived from Paul Newmans own personal recipes. The camp is positioned on three hundred acres and is a sports and recreation center for young people. Since this is a nonprofit organization, the children are supervised by volunteer doctors, nurses, and the chief pediatrician at Yale New Haven Hospital (Rodgers 76). Cancer is a destructive disease that causes many children to conjure up tho ughts of the worst possible outcomes.. Recreational exhibits such as the Wall Gang Camp can relieve a child of their worst fears. In addition to recreational facilities supplementary facilities are providing for children by making other services available. One facility in particular has made available emotional guidance and opportunities to talk out the emotional downfall associated with cancer patients, as well as, shield the legal rights of cancer patients and survivors. In particular, the New England Medical Centers Floating hospital for children has a program designated for brothers, sisters, and other family members of cancer patients to help relieve them of any anxiety, loneliness, and anger that is felt over the attention that they feel their sick siblings are receiving. In addition to providing counseling, the hospital invites the brothers and sisters of young cancer patients to witness the treatments their siblings are enduring on a stimulus teddy bear (Rodgers 77). Helping children understand what their family members are going through allows them to accept that it is necessary for them to receive additional attention in order to cure them of the disease that is rapidly taking over their body. Medical centers specifically formatted for children with illnesses often lead to the acceptance of what is happening with their changing bodies. Unlike other organizations, nonprofit organizations have to be self sufficient to provide for members in the community. Such organizations have to be primarily funded through grants or monetary donations. Generally nonprofit organizations count on donations from large corporations. Organizations that have multiple branches or additional areas within their charities such as Ronald McDonald House Charities, are in need of volunteers which fulfill a large role to helping their charity run successfully. For example, Camp Ronald McDonald uses volunteers to help with meals, activities, as counselors in the cabins, and in program areas. Ronald McDonald House Charities also relies on volunteers to cook the meals for the guests, host on-site events, office assistants, house assistants, and such (Flaig, Vicky 2). Nonprofit organizations also understand that without others generosity, their contributions of zeal to society would not be possible. Ronald McDonald House has awarded over one millio n dollars in grants to organizations and programs over the last several years. An occurrence often sparks an idea for change or to create something new for the greater good of humanity. Charities become charities because of things such as high statistic rates, economical increases, and to provide equality for disabled individuals. Reflecting back on the high statistics of children between the ages of zero and fifteen that are diagnosed with leukemia, or are faced with the challenges of Downs syndrome and cerebral palsy, it is evident that it is of keen importance to have facilities for children to attend that make them feel like they are living the lives just as any other individual in the world would be able to do. Although, individuals are different by looks we are still all humans equally hoping for a prosperous life, those with mental and physical disabilities should not be rejected by society nor should they be thought of as the lesser equal because they act differently than others may. Charities do not use harsh words, or unfair judgment to view individuals in society, but rather honesty and acceptance to provide for those who are not being provided for. It is because of charities like Ronald McDonald House Charities, and the Wall Gang Camp that understand that the disabled make up a large percentage of our population and that they must have an environment where physical and mental barriers are removed, and acceptance is found. Overall it was a great paper, I tried not correct too much. I wanted it to still be you, and not turn into me telling the storyà ¢Ã¢â€š ¬Ã‚ ¦ Everything that is red, is what I added, but the phrases inside the parenthesis are merely suggestionsà ¢Ã¢â€š ¬Ã‚ ¦ Good luck, and youll do great!!!

Wednesday, November 13, 2019

Educational Philosophy Statement :: Education Teaching Progressivism Essays

Educational Philosophy Statement Education is everywhere. This is why teachers need to be the best they can be. Since all children and adolescents are required to attend school, they need teachers that care about them and their education. In order for a teacher to be able to do this, he/she needs to understand the nature of students and knowledge. These two things go together. A teacher also needs to know what the purpose of an education is because without knowing, a teacher does not really have a purpose. In my philosophy, I will discuss why I think my curricular area is important and how I will professionally develop myself to become the best teacher I can be. To begin, we need to understand the nature of students. The nature of students varies between individuals. The majority of students are well-behaved and come to school ready to learn. Part of this is due to the way they have been raised, but most students are basically good. There is a small percent of students whose nature, it seems, is to make everyone miserable. I do not know if this is because of a difficult childhood at home or because the student just likes to be the center of attention. Either way, there are always students that will give their teachers a hard time. I guess this is their nature. Every individual is different, therefore, the nature of the students I will teach some day will be different depending on their background and other various things that may happen to them as they grow up. For example, a student that has lost a sibling due to an illness or accident, may become very bitter throughout life. The nature of this student’s be havior which is being shaped by this may make this student a cold-hearted and mean student. These are the students that teachers need to spend extra time with and try to make them feel loved, no matter how hard this may be. I, as a future teacher, need to look at students and try to help them out no matter how difficult that may be.

Sunday, November 10, 2019

Hitler compared to macbeth Essay

When one is ambitious in gaining power by the force of evil or by the used of violence, there is no stopping this one from what he or she is going to do. This is one of the moral ethical of humanity, something that every human being must suffer during their time of existence. It is also what William Shakespeare tried to show humanity that being ambitious will never bring any good to one person nor will it give happiness to one person. During the time of Shakespeare, the time of the Renaissance, many dukes, lords, thanes, monarch, and commoners were ambitious in gaining power. They all slew each other, even their own bloodline to gain power over the other. Shakespeare then wrote a play know as Macbeth, to show everyone of every class and society of how ambition can led one person from good to evil. Even in today world that there are still people that are ambitious in gaining power. Adolf Hitler, the tyrant of Germany, is very much similar to Shakespeare’s character, Macbeth. If one ever compares the two tyrants, one would thinks that they are twin brothers or that Hitler based his character off of Shakespeare’s work. Both Hitler and Macbeth are similar in many ways, their ambition for gaining power, their liking for killing people, and their triumphant and hatred amongst the people. One of the strongest similarities of both Hitler and Macbeth are their ambition of gaining power. Both of them never had any intention of being ambition at their young ages nor when they are serving for their country. At first, Hitler was just an ordinary son of Alois Hitler and an orphan after the death of his mother. In his early years, Hitler had no intention of overruling the government or any†¦

Friday, November 8, 2019

How to Build a Sherlock Holmes Mind Palace

How to Build a Sherlock Holmes Mind Palace Admit it. You wish you had a mind like Sherlock Holmes. Recalling the smallest details at the most significant moment, packing a lot of information in your head, remembering places and important events – thats what you want? Well, its absolutely possible. Seriously. You can learn how to control your memory with a help of a powerful technique that is called Mind Palace. It is not only extremely effective but also very fun and not hard to use at all. This technique is amazingly useful in all kinds of situations: memorizing a presentation, learning a new language, studying for exams and many others. Learn how to build your own memory palace and youll become a more confident and successful student. Choose Your Mind Palace First of all, you have to select a place you know very well. This method will be effective only if you can mentally see this place with ease. Think about something you can visualize in detail. You also need to imagine a specific route in your palace. This will help you to recall things in a particular order, which will make the technique much more powerful. A good choice of a Mind Palace could be your own home, a former school, your campus, familiar streets in your city. Just make sure you can imagine this object well. Define Distinctive Features Now you have to pay special attention to the features in your palace. For instance, if you have chosen your home, the first distinctive thing may be the front door. Then you have to mentally walk around the house and remember the things you see. Analyze each room looking from right to left, for example. What attracts your attention? Do you see something unusual? It can be a picture on the wall or a flower in a vase. Continue to explore the house and make notes in your head. Each feature will be used later to store a particular piece of information. Engrave the Palace in Your Mind To make the method work, you have to imprint the palace on your memory. The task wont be a difficult one if you are a visual type of person. Here are some tips that will help you to remember everything better: Walk through the route physically and repeat the distinctive things you see. Write down the features on a piece of paper and walk through them mentally. Look at the things from the same perspective. When you think youve finished, repeat everything one more time. Now you have your Mind Palace! You can use it as many times as you need to memorize the things you want. Mind Palace technique is great, however, you should know that there are much more techniques on how to develop photographic memory. Use Associations Symbols make the memories more manageable and they are really effective for remembering the things. The process of making associations is very simple: you take an image and combine it with a thing you need to memorize. To do that, you have to mentally transport yourself to your Mind Palace. The first feature you see is a front door. Therefore, if you are trying to remember a ship, imagine an anchor on your door. Then continue to associate the things until there are no items left to memorize. Visit Your Palace At this stage, you are done with memorizing the items. Now you need to do a rehearsal, repeating your journey at least one time in your mind. Go from the beginning to the end and try to recollect all the details. When you get the end of your route, turn around and go in the opposite direction until you return to the starting point. And remember, the more relaxed you are, the easier it will be to remember everything. With just a lit bit of practice, the things you memorize by using your Mind Palace will stay fresh in your mind for a long time. cover image credit: Robert Vigalskiy/Hartswood Films and BBC Wales for BBC One image credit: thenerdybomb.com

Wednesday, November 6, 2019

Free Essays on Amerigo Vespucci

Amerigo Vespucci Who was Amerigo Vespucci? This is a question I asked myself as I was researching the man credited with the discovery of the new world. Much information has been written about Christopher Columbus and very little about Amerigo Vespucci. To understand who Amerigo Vespucci was is to look at his life and times in that time period. This paper is an attempt to look at his history and try to get a better understanding of his life in the â€Å"Age of Discovery†. To have an understanding of Vespucci is to remember that to the day of his death, Columbus persisted in claiming he was in parts of Asia. This is part of the old world mentality and shows that Columbus never fully comprehended the achievements of his voyages. Two continents are named after Amerigo Vespucci. A great achievement for a man who many feel is a charlatan of geography. Did he discover America or was this honor bestowed on the wrong man? Amerigo Vespucci was born in Florence Italy on March 9, 1454, the first year of the new age of printed material. He was the third son of Ser Natasagio Vespucci and was named for his grandfather. â€Å"The Vespucci family was considered one of the most cultured and respected aristocratic families of Florence.†[Pohl 14]. His uncle, Giorgio Vespucci a scholar and collector of manuscripts influenced Amerigo. His uncle taught him the physical sciences, which included the teachings of Aristotle and Ptolemy. This included astronomy, cosmography and geography, which will mold Amerigo into a well-rounded person of the times. Amerigo acquired a love for Vergil, Dante, and Petrarch under the watchful eye of his uncle and became very skillful in mathematics and Latin. This education would also spark the investigation and inquiry into the voyages of Columbus in his search for the spice trade to the west. Amerigo’s father wanted his son to enter the commercial life of the mercantile career that was a custom for a son in those days. Base... Free Essays on Amerigo Vespucci Free Essays on Amerigo Vespucci Amerigo Vespucci Who was Amerigo Vespucci? This is a question I asked myself as I was researching the man credited with the discovery of the new world. Much information has been written about Christopher Columbus and very little about Amerigo Vespucci. To understand who Amerigo Vespucci was is to look at his life and times in that time period. This paper is an attempt to look at his history and try to get a better understanding of his life in the â€Å"Age of Discovery†. To have an understanding of Vespucci is to remember that to the day of his death, Columbus persisted in claiming he was in parts of Asia. This is part of the old world mentality and shows that Columbus never fully comprehended the achievements of his voyages. Two continents are named after Amerigo Vespucci. A great achievement for a man who many feel is a charlatan of geography. Did he discover America or was this honor bestowed on the wrong man? Amerigo Vespucci was born in Florence Italy on March 9, 1454, the first year of the new age of printed material. He was the third son of Ser Natasagio Vespucci and was named for his grandfather. â€Å"The Vespucci family was considered one of the most cultured and respected aristocratic families of Florence.†[Pohl 14]. His uncle, Giorgio Vespucci a scholar and collector of manuscripts influenced Amerigo. His uncle taught him the physical sciences, which included the teachings of Aristotle and Ptolemy. This included astronomy, cosmography and geography, which will mold Amerigo into a well-rounded person of the times. Amerigo acquired a love for Vergil, Dante, and Petrarch under the watchful eye of his uncle and became very skillful in mathematics and Latin. This education would also spark the investigation and inquiry into the voyages of Columbus in his search for the spice trade to the west. Amerigo’s father wanted his son to enter the commercial life of the mercantile career that was a custom for a son in those days. Base...

Monday, November 4, 2019

THE RHETORICAL SITUATION Essay Example | Topics and Well Written Essays - 1000 words - 1

THE RHETORICAL SITUATION - Essay Example ance with the author of the piece under consideration, the main reason why students fail at learning English is associated with their teachers’ inability to get their knowledge of the language across because of their incompetence as well as outmoded approach to teaching English. At the same time, the author claims the situation is improving, even though the changes take place randomly and do not promise immediate results. Throughout the article, the author uses Aristotelian type of argument. First, he makes an argument that many counties fail at teaching English and then uses a range of examples, mostly statistical data, to persuade the audience and confirm the position. Therefore, the major technique to reach the audience, which is used by the author, is the appeal to reasoning. In particular, it is inductive reasoning that is utilized: the author starts with an example of the specific case and then passes on to broad

Friday, November 1, 2019

Soto Essay Example | Topics and Well Written Essays - 750 words

Soto - Essay Example Soto exhibits several strong purposes in writing this essay. The first thing that the reader will notice is that this author writes to entertain. The reader can visualize the boy in the story trying to find something to do other than watch ‘the perfect family’ on television all summer. His interactions with others throughout the story, while carrying an underlying tone we will analyze in a moment, are written in a narrative format that is easy to follow along. Whoever reads the story can feel a part of the boy’s life and truly visualize what he spends his summer days doing. When he encounters Mrs. Moore in his effort to do some work at her house, she exclaims â€Å"It’s summer, and there ain’t no leaves† (Soto 24). This makes us all remember the days of our youth and our good-natured encounters with the neighbors. A subsequent, more serious purpose to this essay lies in the life of the boy and his siblings. Soto appears to be asking the reader to empathize with the characters in the story. Adults all around them seem to be communicating that, because of their Hispanic heritage, they can only go so far up the ladder of success in society. So, they spend their days watching the perfect ‘white’ family on television and wishing, almost, that they had been born into a different family, or at least at a different time. This is a social message. Soto is effectively asking his audience to imagine being a child who feels others around him are superior to him simply because of their race. He also is asking the reader to visualize being a child and discovering that nearly every adult in your life supports the notion that you are stuck where you are and cannot advance. It is certainly not a ‘pretty picture’, but it is certainly a message that certainly gives the reader pause to reflect and consider. Soto was effective in pointing the readers, in an entertaining fashion, towards a serious social problem faci ng the country. He takes issue with boys and girls who are told their dreams cannot come true even before they reach the middle of adolescence. The boy’s two siblings seem to already have bought into this notion. His brother, in essence, spends his days playing around in the ditch and really desires to do nothing else. Sensing that there is more to life, the boy begins to strike out on his own and try to make something of himself. Sure, this is just a story, but the message and purpose is clear. Soto really desires to use this essay to point towards this perceived social injustice and he challenges society to take action. To this end, the author is effective. One of Soto’s ideas during this essay is that adults perpetuate this feeling in minority children that they are destined to a life that is inferior to others. He demonstrates this with the boy’s mother. Early in the story, the narrator’s mother tells him â€Å"Boy, are you a crazy Mexican. Where did you get the idea that people eat turtles?† (Soto 23). The implication of the mother throughout is clear. While she certainly seems to love her children, she believes that, since they are Mexican, they cannot be like the ‘white children’ they see on television. Sure, you want your children to be proud of their race. Upon analyzing this essay and its purpose, however, it is

Wednesday, October 30, 2019

Action Research Plan Coursework Example | Topics and Well Written Essays - 250 words

Action Research Plan - Coursework Example It makes it hard and more expensive to access credit. It also increases the demand for basic necessities and essential human services. Financial crisis also brings about downward pressure on the government and philanthropic revenue sources. It also takes non-profit organizations long to recover from a financial crisis. This is due to the state budget timing and depressive giving rates. Collaboration is one way in which non-profit organizations can deal with a financial crisis. Non-profit organizations should enter into mergers and alliances with other organizations so as to fulfill a mutual mission. Collaboration should range from planning and analysis to implementation and forecasting. This makes it easy for a non-profit organization to cope during a financial crisis. During a financial distress, the leaders of a non-profit organization should start viewing it as a business. They should do this when a financial crisis is forecasted. This ensures that there are good financial reporting and measures of success (Landskroner, 2002). Therefore, non-profit organizations should take appropriate measures prior to a financial crisis. Good preparation ensures that non-profit organizations do not get affected badly by a financial crisis. It is also important for non-profit organizations to collaborate with other organizations so as to reduce the effects brought about by a financial

Monday, October 28, 2019

The Social Subject in the Age of Innocence Essay Example for Free

The Social Subject in the Age of Innocence Essay The Age of Innocence major theme is based around a battle of the individual’s desire and the monotonous life, rules and duties that control New York during the eighteen seventies. The conflict is between freedom and society. It was a society â€Å"intent on maintaining its own rigid stability†. Each man and woman had its own duties and people were forced to maintain this social code that existed, even if they wanted to put their happiness into their own hands. Big decisions were made by group choice not by the individual. This is evident through the protagonist Newland Archer who has doubts and changes with his life upon meeting Ellen Olenska. The protagonist in Ethan Frome can be compared to Archer by the way they both have difficulty with their desires and duties particularly through love and freedom. Archer realises New York is suffocating him from achieving his desires. I will discuss throughout how he conflicts with his desires and duties throughout along with other characters and compare them to Ethan Fromes decisions also. The setting of The Age of Independence is eighteen seventies New York. The Cambridge Online Collections state that Edith Wharton wanted to get the â€Å"1870s right the moustaches (†not tooth brush ones, but curved slightly twisted at the ends†), the clothes and the buttonhole flowers (violets by day, gardenias by night), the manners and the language (no slang, no Americanisms â€Å"English was then the language spoken by American ladies gentlemen†). Since she had insisted that she did not want the novel taken as a â€Å"costume piece† (Letters, 433), this punctiliousness might seem surprising. But in The Age of Innocence, social details matter.† The setting alone plays a huge part in Archer achieving his desires. New York is conformed during this period people are expected to follow the social codes that are implemented. This puts a hold on Archer and Ellen’s desires to be with one another. New York has a hold on their feelings. They cannot express them in this kind of community because of judgemental eyes. The time and place in the novel controls their actions towards one another. There are expectations that are supposed to be met. A normal wealthy New Yorker would have children and get married. The worst thing that could happen in a wealthy New Yorker’s eyes is a divorce or an affair. This leaves Ellen in a difficult place while in New York. She wants to divorce her Polish husband but Archer tells her she should not as society will abandon her. Even though Archer and Ellen love each other the fact that their families would be so disappointed by them if they were to go with their gut feeling. Mary Douglas states â€Å"society does not exist in a neutral, uncharged vacuum It is subject to external pressures; that which is not with it, part of it and subject to its laws is potentially against it† (Wharton 40) this evokes that The Age of Innocence was about being around the right people and marrying into good families and not to disappoint even if there is something out ther e that one desires. Through the novel we follow Newland and how his eyes are opened to what is expected of him in nineteenth century New York. He becomes engaged to May Wellend this is a normal and expected engagement of that of him and May. May is introduced in the opening and â€Å"appears at the opera pink-faced and fair-hairedone immediately associates her name with youth and virginity† she is what is taught to be as a fiancà ©e at this period perfect for this social circle. Then there is Ellen Olenska the cousin of his fiancà ©e the contrast between the two is extreme. Ellen is different and exotic. Ellen escapes from a marriage which is a taboo in this era. This evokes how Ellen breaks away from her duties as a wife to desire happiness. She is introduced as a controversial figure. Ellen is unaware of this and what happens at the Opera. The Opera is like a courtroom people are judged here. Ellen is judged by the gossiping men and this is predictable in this society. From coming across someone different from all he sees and expected from what a woman is to be Newland finds reason to doubt what he is expected to do as his duties and desires come into place. It is like if Ellen became an inspirational figure t o him and defends her Women ought to be free as free as we are, he declared, making a discovery of which he was too irritated to measure the terrific consequences. Even though from previous chapters he is happy his own fiancà ©e follows the customs of the social circle that New York women should acquire. Although he does not approve of Ellen’s behaviour he is captivated by it. Ellen has made the subject of romance and marriage a complicating issue for him. Seeing Ellen as an outcast from the rest of the women he knew, he begins to think why the likes of May do not have experiences as what males do in New York and why they should only have one partner. May Wellend to Archer and the reader initially is a â€Å"picture of an ingenuous and demure young girl whom Archer hopes to shape into a worldly-wide mould of the married woman with whom he has recently had a two year-year-long affair† this evokes Archers duties and what he firstly hopes will become of his marriage but now that Ellen is in the frame his thoughts about life, marriage and love are different. This quote also shows the duty of May and what is expected of her in this pe riod in New York typical marriage material for Archer. Wharton based many of her novels around failing relationships as like her own with her husband. Ethan Frome and Newland Archer were both heading in the same direction. They are both stuck in a love triangle and are unable to be with the one they love because of their duty. Once Archer finds out May is pregnant his plan to stay with Ellen is abandoned due to the fact that he must be a father now. Ethan is quite similar even though he is in love and wants to leave the horrid town he lived in he was unable to because of Zeena being ill and it being his duty as a husband to stay with her. Both Ellen and Mattie play as a ray of light they were both something different from what the protagonists were expected to do, a break from normality. Mattie was something fresh and something to break away from Ethan’s monotonous life in Starkfield and Ellen was something exotic for Archer to admire in New York compared to what he was used to seeing. They act as a forbidden fruit for the protagonists. Both want the thing society doesn’t allow them to have, both wanted the thing their duty won’t allow them to have but they both conform to what is expected of them and do not follow their desires and stay in the Garden of Eden which is nothing like paradise. Ethan has Zeena to destroy his desires and Archer has May and the wealthy community of New York to destroy his. Both offer up love for them but both are hit with complications Ellen is told by May that she is pregnant so that she would leave and Zeena shortens Mattie’s stay. Newland Archer cannot belong to the socially elite because of what it is and will not be changed and this is why someone like Ellen is so exciting for him and Ethan does not belong in Starkfield as he is seen differently because of his injuries and something fresh like Mattie enhance his life. Both having a way to escape from new women in their lives makes it exciting for them. It can be realistic but both don’t take the opportunity due to their duties. Martin Scorsese’ depiction of The Age of Innocence also deals with the same themes of desire and duty as the book does. Scorsese says that â€Å"What I wanted to do as much as possible was to recreate for a viewing audience the experience I had reading the book.† He was enthralled by how Edith Wharton was able to blind the reader and he put his own persona on it. Scorsese shows Archers desire for a woman to mould through a symbol. The first thing we see when Archer meets Ellen alone for the first time just after leaving his fiancà ©e is that of a painting of a woman who is faceless. This symbolizes how Archer wanted something different from which he would have seen everyday like May who was artificial. He wanted something he could mould himself something he could fill the blank face with and not what he was supposed to have a ‘creation of factitious purity, so cunningly manufactured by a conspiracy of mothers and aunts and grandmothers and long-dead ancestress, because it was supposed to be what he wanted, what he had a right to, in order that he might exercise his lordly pleasure in sma shing it like an image made of snow.’ (Wharton 35) this evokes that Archer desired something different against his duty to be with something that actually was picturesque May and Scorsese was able to get this across by drawing our eye to the unfinished image. The conflict of desire and duty is based on the protagonists’ battle of wanting something different and sticking to something normal. He is understandably fed up with the duties that he along with people in his same wealthy state are supposed to do. With the emergence of Ellen he finds love in a place where everyone else in that society would be embarrassed about. The Age of Innocence shows how desire can throw a life off the straight and narrow. Left with though not knowing what would have been the best outcome as he does stay with May. What would have become of him if he went with his desires? Love has no limitations and it is says conquers all but not in this case he is held back from his duty as being a husband and a father instead of leaving with May.